Dale Lord

A creative yet pragmatic business professional with a strong track record in the design, development and deployment of customer-centric solutions across multiple business sectors. Significant experience in data collection, management, manipulation and exploitation. A confident, engaging presenter of both technical and creative output. Strong team management skills, ensuring work is delegated and completed on time. Loves a challenge.

Specialities: statistical modelling, clustering and segmentation, marketing analytics, e-com analytics, SAS, SPSS, data mining, data cleansing, attribute modelling, marketing, graphic design, CRM

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