Experienced marketing and analytical professional with expertise across management of data and digital solutions and leading cross functional project teams to implement data-driven approaches and deliver business insights for strategic business decisions.
Skilled in business strategy, including customer segmentation, go-to-market, salesforce effectiveness and pricing to achieve business objectives.
Implemented clear data strategy to connect insights from multiple data sources to drive excellence in execution and consistent data quality.
Track record of building high performance culture across complex, matrix teams and delivering measurable outcomes through data analysis, unbiased recommendations and stakeholder engagement.
Key Skills:
Strategic Marketing | Business Strategy | Data Analytics | Data Strategy | Market Research | Pricing Strategy | Stakeholder Management | Team Leadership